Skip to content

SEO and marketing

Good content cannot rank if search engines cannot reach it, read it or trust which version is the real one. Technical SEO fixes that layer: what gets crawled, what gets indexed, how pages link together and what the code tells search engines and AI assistants about your business. Because I am a developer, the audit does not end in a report you cannot act on. I fix the problems in WordPress, WooCommerce, Shopify or custom code myself.

Technical SEO by Harsh Prajapati, freelance web developer in Ahmedabad, Gujarat, India, working with clients across India and worldwide.

Sound familiar?

  • Important pages are missing from Google, or junk pages are indexed instead
  • Traffic dropped after a redesign, platform move or domain change
  • Search Console shows errors nobody on the team can explain

What changes

  • 01A clear audit with each issue ranked by business impact
  • 02Fixes made in the code, not left in a spreadsheet
  • 03Clean indexing that you can watch in Search Console

What you get

  • Technical SEO audit: crawling, indexing, redirects, canonicals and status codes
  • Search Console and Bing Webmaster Tools review, with every error explained
  • XML sitemaps and robots.txt set up correctly
  • Structured data and schema markup: Organization, LocalBusiness, Product, Article, breadcrumbs and more
  • Site architecture and internal linking so key pages sit close to the home page
  • Duplicate content, faceted navigation and pagination clean-up for stores
  • Hreflang for sites in several languages or countries
  • SEO for migrations and redesigns: redirect maps, checks before and after launch
  • AI crawler access: robots rules for GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and Google-Extended, plus llms.txt
  • JavaScript rendering checks for React and Next.js sites
  • Core Web Vitals handed to the performance optimisation service, so speed work is not paid for twice

A great fit for

  • Sites planning a redesign or a move to a new platform
  • Stores and large sites with thousands of URLs
  • Teams whose Search Console reports keep showing errors

Usual stack

  • Google Search Console
  • Bing Webmaster Tools
  • Schema.org
  • WordPress
  • Shopify
  • Next.js
  • PHP

How it works

  1. 1Free call
  2. 2Fixed written quote
  3. 3Weekly demos
  4. 4Launch and handover
See the full process

Guides

Read before you decide

SEO and digital growth8 min read

International SEO and Hreflang for Multilingual Websites

Selling to more than one country or language? When hreflang matters, which URL structure to pick, how the tags work, the mistakes Google ignores, and what WordPress plugins handle for you.

FAQs

A technical SEO audit is a check of everything that decides whether search engines can crawl, index and understand your pages: status codes, redirects, canonicals, sitemaps, robots rules, structured data, internal links and rendering. It ends with a list of issues ranked by impact.

I work at USD 10 to 15 an hour, or for a fixed written quote agreed before work starts. After a short call and a first look at your site, you get the scope, the price and the timeline in writing. The price mostly depends on the number of pages and the platform; fixes are quoted separately or added as hours.

Yes. I am a developer, so I fix the issues in WordPress, WooCommerce, Shopify or custom code myself, and I show you each change in Search Console afterwards.

Usually not, if you want to appear in AI answers. Blocking OAI-SearchBot keeps you out of ChatGPT search, and blocking Googlebot keeps you out of Google entirely. I set the rules to match what you want, crawler by crawler.

Yes. I map every old address to its new one, keep titles, content and structured data that work, and check indexing before and after launch. Some movement is normal for a few weeks; a careful move avoids lasting losses.

Other services

Start a project

Tell me what you need in four quick steps. I reply personally within one working day with questions or a clear next step.

Reply within 1 working dayUsually much sooner.

Free first call30 minutes, no pressure, no jargon.

Written fixed quoteScope and price agreed before work starts.

  1. 1current
  2. 2to do
  3. 3to do
  4. 4to do

Step 1 of 4

What are we building?

Project type

Prefer chat? Message me on WhatsApp. I usually reply within a day.